Head of Department- Marketing

As the Head of Department (Marketing), you will be responsible for developing and implementing marketing strategies to promote our existing products. This role requires a strategic and creative thinker who can effectively manage a diverse team and collaborate with various departments within the company. You will be a key member of the board, contributing to the formulation of marketing policies and driving the organization’s marketing initiatives.

Responsibilities:

1. Marketing Strategy: Develop and execute comprehensive marketing strategies, including advertising and public relations, to increase brand visibility and drive sales for existing products.
2. Sales and Customer Development: Plan and implement sales strategies to achieve revenue targets and foster customer retention and development to ensure long-term customer relationships.
3. Policy Formulation: Act as a board member, providing valuable insights and contributing to the formulation of marketing policies that align with the company’s goals and objectives.
4. Training and Development: Identify training needs within the marketing department and provide staff with relevant training opportunities, adhering to company procedures, policies, and employment laws.
5. Reporting and Financial Management: Oversee the preparation and presentation of relevant management and financial reports for the sales and marketing department, ensuring transparency and accountability.
6. External Relations: Manage and coordinate external marketing agencies and other relevant departments to maximize marketing effectiveness and achieve desired outcomes.
7. Interdepartmental Collaboration: Liaise and participate in meetings with other company functions, fostering collaboration and facilitating business and organizational development.

Other Specifications:

1. Team Leadership: Possess the ability to coordinate and lead a diverse team of creative employees, ensuring effective collaboration and achievement of marketing objectives.
2. External Communication: Experience in managing external PR and communication consulting firms and contractors to enhance the company’s brand image and reputation.
3. Creative and Strategic Thinking: Demonstrate strong creative and strategic skills to develop innovative marketing campaigns and initiatives that resonate with the target audience.
4. Adaptability: Previous experience working in a flexible work environment and the ability to adapt to dynamic market conditions and industry trends.
5. Interpersonal and Communication Skills: Possess excellent interpersonal, persuading, diplomatic, coaching, negotiating, and communication skills to build and maintain effective relationships with stakeholders.

As the Head of Department (Marketing), you will play a crucial role in driving the company’s marketing efforts and contributing to its overall success. Your strategic vision, leadership skills, and ability to foster a collaborative work environment will be instrumental in achieving the marketing department’s objectives and contributing to the organization’s growth.