Digital Marketing with SEO

A Digital Marketing Specialist with SEO focus is responsible for developing and implementing digital marketing strategies that drive organic traffic, improve search engine rankings, and enhance online visibility. This role requires a combination of technical SEO expertise, content optimization skills, and an understanding of broader digital marketing channels to create comprehensive and successful marketing campaigns.

Responsibilities:

• • Optimize website content, meta tags, headings, and URLs to improve search engine rankings.
  • Analyze and assess website performance using SEO tools and make data-driven recommendations.
  • Implement on-page SEO best practices, including internal linking and user experience optimization.
  • Monitor and manage website crawl errors, sitemaps, and robots.txt files to improve site health.
  • Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices.
  • Optimize website speed and mobile responsiveness to enhance user experience and search rankings.
  • Collaborate with other digital marketing teams (e.g., content marketing, social media, PPC) to align SEO efforts with broader marketing initiatives.
  • Utilize SEO insights to guide content creation, social media strategies, and paid advertising campaigns.
  • Monitor and disavow harmful or spammy backlinks that can negatively impact SEO performance